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Xbox360 Elite Tempting New Gamers
>> From gamesindustry.biz:
[QUOTE]
The Xbox 360 Elite is selling well, and market research is indicating a high proportion of those buying it are people who don't already own an original Xbox 360.
That's according to Neil Thompson, senior regional director for the UK and Ireland at Microsoft's Entertainment and Devices division, who spoke exclusively to GamesIndustry.biz.
"It's gone very, very, very well. Our data is saying so far that a lot of people buying it are new to the platform."
"It was interesting to us, because we thought that a lot of people who came to the platform early would have chosen the Elite, but a lot of the data we're getting out of store visits, etc, is showing it's new people, which is fantastic."
[/QUOTE]
Full Story: gamesindustry.biz
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