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Shadowrun for Vista 50usd, for 360 60usd - MGS 'explains'
>> From newsweek.com:
[QUOTE]
Last week, Microsoft announced that Shadowrun, its multiplayer-only first-person shooter, had finally gone gold and would arrive in stores on May 29th. We wondered how Microsoft could justify charging Xbox 360 gamers $60 for Shadowrun when PC gamers would only have to pay $50 for precisely the same game? Rather than simply speculate or opine, we dashed off a few questions to Microsoft Game Studios corporate vice president Shane Kim. Here's what he emailed back.
* Since Microsoft is the first-party publisher of Shadowrun, the company doesn't have to pay itself the customary console royalty on the 360 version of the game. Why, then, do Xbox 360 gamers have to pay $60 for the same game that PC gamers only have to pay $50? Is this the pricing strategy that consumers should expect for future 360/PC cross-platform titles from Microsoft?
* The $59.99 for Xbox 360 and $49.99 for Windows Vista price points are our standard pricing for each platform. This pricing structure is not uncommon in the multiplayer-only first-person shooter genre, as numerous titles have seen success at this price point and gaming model. I think it's premature to speak to pricing for all future projects, but as of now this is our pricing structure for our marquee titles like Shadowrun. Additionally, MGS has the same development costs as other developers and publishers out there. One advantage other publishers have that we do not is that they can leverage their marketing and development costs over all platforms, while we are focused on Windows and Xbox 360 as a first party publisher.
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Full Story: newsweek.com
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