|

Back to the news-page
Gates: 'Digital Decade Is Here'
>> From money.cnn.com: [QUOTE] Microsoft Corp. (NASDAQ:MSFT) chairman Bill Gates unveiled a slew of new products and content partners Sunday in his keynote address kicking off the 2007 International Consumer Electronics Show, vowing to deliver access to video and data no matter where the consumer might be.
"It's a dream if you're a sports fan or there's a sports fan in your house," said Robbie Bach, president of Microsoft's entertainment and devices division and the company's chief liaison to Hollywood. Bach and Gates alternated introducing new products during Microsoft's CES presentation.
In addition, Microsoft said that it has signed Lionsgate (NYSE:LGF) to its roster of programming contributors to Xbox 360 Live Marketplace, joining Paramount and Warner Bros. Bach hailed the addition of a library of video content to Xbox Live that either can be streamed or downloaded, noting that 100 million downloads of games, TV episodes and movies have been generated over the past 13 months; he did not offer a separate account of how video alone has fared since Microsoft signed content partners including ABC, Comedy Central and the CW as of Nov. 22. Xbox 360 also will provide an IPTV service that can deliver video programming, essentially functioning as a set-top box.
Although that doesn't put Microsoft in the video distribution business, it opens up the possibility that the company could partner with AT&T (NYSE:SBT) (NYSE:T) to offer a mix of voice, video, data and wireless. Microsoft already provides software for AT&T's IP-based rollout, raising the specter that the telco's current U.S. service, U-Verse, could eventually be bundled with Xbox 360.
IPTV video has DVR and video-on-demand functionality and also will enable seamless switching between video programming and games, and even blur the two, demonstrating functionality that allowed a community of users to talk to their Xbox even while its in TV mode. [/QUOTE]
Full Story.. News-Source: money.cnn.com
Discuss this news item on our forums: forums.xbox-scene.com
Back to the news-page
| |
|
|
|
|
|
XboxMediaCenter at
|