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GTAIV: The Lost and Damned - New Download Record
>> From the press release:
[QUOTE]
Already owner of the biggest entertainment launch in history, the "Grand Theft Auto IV" franchise continues its rampage on the record books with the Xbox 360 exclusive downloadable episode, "The Lost and Damned." The highest reviewed downloadable content ever from Rockstar Games eclipsed first-day revenue for all previous downloadable content on Xbox LIVE.
"Grand Theft Auto IV: The Lost and Damned" energized the already vibrant "Grand Theft Auto IV" community, resulting in a greater increase in active users the week before launch than seen from any previous downloadable content. With over ten hours of gameplay and new multiplayer modes, "The Lost and Damned" has received acclaim from critics and gamers alike, setting a new bar for quality and depth in episodic content.
"The success of 'Grand Theft Auto IV: The Lost and Damned' redefines what consumers expect from Game Add-ons," said Marc Whitten, general manager of Xbox LIVE. "Content like this is extending the lives of our favorite games and fundamentally changing the way we play."
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