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MS: No UK 360 price drop for many years in the future
>> From videogamer.com:
[QUOTE]
McGill (Microsoft's head of gaming and entertainment in the UK) told VideoGamer.com: "I'm not going to speculate where it might go (the price of the Xbox 360) in five or ten years time, whatever. But we've obviously just reduced the price and that's because we can pass the costs reductions we have straight on to consumers. That's the right thing to do, obviously from a business point of view it helps it sell even more. I think a lot of people have been waiting for it to become even more affordable and they're now seeing that benefit and buying it in their droves and we can now hopefully continue it through Christmas and beyond.
When asked if it was unlikely that there will be another price drop for a good while yet, McGill replied: "Yeah. I mean absolutely. We're a great price now. I'm not dropping the price for many many years in the future I would suspect."
[/QUOTE]
Full Story: videogamer.com
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