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Xbox 360: Not Ready For Primetime
>> From forbes.com:
[QUOTE]
Microsoft has delayed the launch of "Xbox Live Primetime," its programmed series of interactive games with real-world prizes, until the spring. Microsoft managers say the delay is necessary in order to ensure a smooth launch of the system's new user interface (or, if you prefer the terminology of Microsoft's PR department, the "new Xbox experience").
That's too bad. Xbox Live Primetime is a provocative concept and could represent the gaming industry's first serious foray into the turf dominated by TV. By waiting until the spring, Microsoft's offering will likely go up against a more compelling lineup of television shows--and put its chances of instant success at risk.
When it was announced in July at E3, "Xbox Live Primetime" was described as a major component of the Xbox relaunch. Virtual game shows, which would only be playable at regularly scheduled times, would let members of the Xbox Live community members compete against one another for physical prizes rather than virtual ones (like digital trophies or gamer points).
[/QUOTE]
Full Story: forbes.com
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